Table of Contents

1.  INTRODUCTION

1.1    FOREWORD BY THE EDITORS

1.2    A BIG THANK YOU

2.  WHAT MAKES A SOFTWARE PLATFORM ATTRACTIVE FOR ECOSYSTEM PARTNERS?

3.  MANAGING THE ARBITRAGE BETWEEN CONTROL AND GENERATIVITY IN MOBILE SOFTWARE ECOSYSTEMS: A COMPARATIVE CASE STUDY OF THE GOOGLE ANDROID AND APPLE IOS ECOSYSTEMS

4.  THE SUCCESS OF SOFTWARE COMPANIES' INTERNATIONALIZATION: THE CASE OF GERMANY

5.  ARCHITECTURAL GUIDANCE AND GOVERNANCE IN INDUSTRIAL SOFTWARE ECOSYSTEMS

6.  ANALYZING DEVELOPERS’ CHALLENGES IN MOBILE APPLICATION MARKETPLACES

7.  MECHANISMS TO GATHER CUSTOMER-FEEDBACK – REQUIREMENTS IN THE CLOUD SERVICE ECOSYSTEM

8.  ADVERTISING

1. Introduction

1.1 Foreword by the editors

Research on software ecosystems still is a young and emerging field. While many researchers are active in this field, vibrant research communities still have to be built. This is why we created the European workshop on software ecosystems: to bring together researchers from all over Europe to present and discuss software ecosystem topics. To make sure that the research is mirrored with real problems in software business, we invited professionals from software companies to join the discussion and they made up about half of the audience at the workshop.

Walldorf, Germany, December 2012

Peter Buxmann, Slinger Jansen, Thomas Kude, Karl Michael Popp, Martin Przewloka

1.2 A big thank you

Many people have helped in creating the workshop and the proceedings. First and foremost, I would like to thank the presenters for their submissions and presentations and standing the heat in the discussions at the workshop. Secondly, I appreciate the support from my colleagues in the program committee. Thirdly, many thanks to the sponsors of EWSECO, who made the workshop possible, like Suse, Synomic, Innowerft, Black-Duck Software, Corum M&A, fluid operations and Partner-Port. Special thanks go to Netfira as the proceedings sponsor.

Keep the software ecosystems community alive!

Dr. Karl Michael Popp