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Adjectives in Advertising - an Analysis


Adjectives in Advertising - an Analysis


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von: Patrick Schmitz, Sebastian Meß

13,99 €

Verlag: Grin Verlag
Format: EPUB, PDF
Veröffentl.: 13.03.2012
ISBN/EAN: 9783656150947
Sprache: englisch
Anzahl Seiten: 18

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Beschreibungen

Seminar paper from the year 2008 in the subject English Language and Literature Studies - Linguistics, grade: 2,0, RWTH Aachen University, language: English, abstract: This term-paper is – among other things - meant to present the role adjectives play in the whole
process of advertising. With a restriction to written advertisement, the following questions are to be answered: Can adjectives accomplish to attract a consumer? Can they initiate interest, desire or the action of buying the product?

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